On February 1, the awards ceremony for the 2025 “Better Design Award” was held in Guangzhou. A project from South China University of Technology (SCUT), “IntelliHaptic. Advanced”, a force-feedback device, won the Concept Design Award. Centered on the integration of visual, auditory, and tactile channels, the project presents a systematic design exploration of force tactile interaction and typical application scenarios. By deeply integrating design creativity with technological innovation, it demonstrates strong social value and prospects for industrial transformation in industrial teleoperation and medical virtual training, as well as in the cultural and tourism sector and the field of social care.

Built around an evaluation framework of “forward-looking, industrial application, and people-centered” criteria, this competition brought together 15,691 entries from 69 countries and regions focusing on the development direction of “new quality productive forces”, and has become an important platform for promoting international design exchange and showcasing China’s design concepts.
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